Marketing for Increasing Exposure Tip #15: Create a Catalog of Your Bo – Cardinal Rule Press
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Marketing for Increasing Exposure Tip #15: Create a Catalog of Your Books

Marketing for Increasing Exposure Tip #15 Create a Catalog of Your Books - cardinalrulepress.com


Here’s an excellent marketing tip that I put into practice earlier this year thanks to a colleague suggesting it. Work with someone on your team to create a catalog of your books. Be sure to include the following information:

  • Book titles
  • ISBN
  • Ordering information
  • Reviews
  • Awards
  • Contact information
  • Social Media handles

Once you have a completed catalog of your books, you will want to have it printed. We use Smart Press.

See our 2017-2018 Catalog here.

Now that you have catalogs, how can you use them to market your books? Here are a few ideas:

  • Send them out to individual bookstores
  • Give some to your distributor to share with their book buyers
  • Look into joining a co-op marketing program with your distributor where they include your catalog along with other publishers review books and marketing materials. This was very cost effective for us to participate in a program like this!

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Marketing for Increasing Exposure Tip #8: Podcast Interviews - mariadismondy.comMy name is Maria Dismondy. I am a children’s book author who also founded the publishing company, Cardinal Rule Press.

Finding ways to market my messages is a passion of mine. I want to help you gain greater recognition of your brand, to generate new readers and improve your sales. Why? Because I love to GIVE and CONNECT and I truly believe we are all in this together!

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